bManagement Appraisals

Meier ProTools set high standards to their work and their management team's qualification and have, thus, developed a competence model which is being used by the executives at headquarters and which underlines the corporate strategy. To foster this competence model, the company offers extensive training programmes and coachings.

The new executives in Russia present themselves as very ambitious. Nevertheless, Meier ProTools want to strengthen the corporate culture among them and they also want to offer the Russian team the possibility for personal development. The cultural differences between Germany and Russia make it, however, almost impossible to directly transfer the competence model to Russia.

Therefore, Sergey Frank International helps the company adapt the competences to Russian requirements and also develops an interview guideline which highlights those competences and which, at the same time, takes the cultural differences into account. With the help of detailed Behavioural Interviews Sergey Frank International identifies areas for further development for every single member of the management team and develops a catalogue of measures in which the individual executive’s potential is being addressed and strengthened in workshops and one-to-one coachings.

Additional information on Meier ProTools GmbH

The medium-sized family company Meier ProTools GmbH with altogether 230 employees and a global turnover of 110 million Euro produce and sell professional power tools such as jack hammers and concrete grinders for the B2B sector as well as electric tools for end-consumers in the B2C sector. Meier ProTools are already manufacturing in Germany, Poland and Great Britain with products being sold through twelve sales and service offices in Western Europe and the USA. These are also the main export markets, with exports accounting for currently 40% of the overall turnover. In Russia business is running on a relatively low level via two distributors.

Meier ProTools are planning to increase their international activities and are considering a market expansion in Russia and entries into other growth markets at a later point. In order to evaluate the economic feasibility of such an expansion, Sergey Frank International carries out a comprehensive analysis of the target markets and accompanies Meier ProTools on their way into the new foreign markets.

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